Be curious.
Listen to their
mind and heart.

A kitchen-table game of stories, building, and conversation for curious families.

Pull a card. Let their hands start building. When your kid has something to do, the conversation has a softer place to begin.

Purple Cubious character introducing Dr. Lilla

Developed with input from:Dr. Lilla Dale McManisChild Psychologist

Three Cubious characters peeking through a window
Ages 4–82–4 Players30 Minutes

Curiosity opens the world.

Cubious opens the conversation.

Oopsyology book cover

Meet Oopsyology.

Not a guide. A companion for the curious conversations that begin while you play.

Open the book

It’s a system that gives
conversation somewhere to happen.

While little hands build, curious minds begin to wander. A card gives the conversation a gentle place to start, and the cubes give every thought the time and space to find its way out.

Cubious game box, cards, linking cubes, and a flower built on the baseboard
178 illustrated cardsConversation starters, playful activities and unexpected twists
100 linking cubes16 playful patterns to build while conversation unfolds
Everything fits in one bagA canvas drawstring bag holds the baseboard, card pouch and two booklets

Open. Set up. Start talking.

Start in
5 Minutes

Five minutes from open to play. The full rules and the OopsLand story are inside the booklet, whenever you’re ready.

1

Set Up

Put the cubes in the bag. Each player draws 8. Place the board in the center, shuffle the cards, and let the youngest go first.

2

Build

Match the pattern. Place cubes so they touch the structure already on the board.

3

Stuck

Can’t place a cube? Draw a card and follow it. New cubes wait aside until your next turn.

4

Win

Place the final cube of the pattern to win.

Curious question card asking how to fix a mistake
Curious
Moment card inviting players to make up a secret code word
Moment
Oops card: Funny Moment, laugh together and take five cubes
Oops

Three cards. Three ways in.

Pull one.
See where it goes.

01

Curious

Open a thought no one has asked them about yet.

02

Moment

Turn a small game into a moment from tonight.

03

Oops

Let the unexpected in and turn play toward OopsLand.

Developed with input from educators, parenting professionals, and child-development specialists.

Reviewed by child psychologist Dr. Lilla Dale McManis.

Play-tested with real families.

Read real family play reviews

Real family play reviews

What happens
around the table.

The small things families noticed when the cards came out, little hands started building, and conversation found its own way in.

Four playful Cubious characters gathered together
01

My six-year-old usually says very little about school, but while we played, he shared so much with me and his older sister without even realizing it. P.S. The Cubi characters and OopsLand are adorable!

Alison
02

This game kept me genuinely involved, laughing and talking with my son the whole time. I didn’t check my phone once—I truly enjoyed every minute we played together.

Young
03

My grandchildren enjoy playing this whenever they visit. Even the shy one joins in, and I’m learning things I never knew about them.

Brenda & Dave

Founder’s story

“I made Cubious for two people: the little girl I used to be, and the mom and dad who were learning how to understand her.”

Audrey, founder
Four red Cubious family characters sharing a hug beside a stuffed giraffe

I grew up in a loving family. My sister and I moved through the world very differently. I was the quieter one, happiest in my own little corner, with a stuffed giraffe I told everything I was too shy to say out loud.

My head was full of ideas. Some looked like “mischief” to the grown-ups. Most of them simply didn’t make sense to them.

For a long time, I thought I was the one who kept things inside. Years later, my sister — the one I always thought would say everything — brought up a small childhood memory she had quietly carried for years, something the rest of us barely remembered. It struck me how differently the same moment can live inside a child. There are so many things children carry before they know how to put them into words.

As I got older, I began to understand my parents in a way I couldn’t as a child. I just wish I had known earlier how to help them understand me, too.

It was never a lack of love. Sometimes we just didn’t know how to find our way into each other’s worlds.

I think that’s why Cubious exists. Just to give people a softer place to begin.

In some ways, Cubious is just the grown-up version of that giraffe.

Want to bring Cubious home?

Cubious is now
on Amazon.

We don’t do checkout here. Visit Amazon to purchase your Cubious set.

Cubious conversation card and linking cube game box
Available nowBuy Cubious on Amazon

Share a Cubious moment

Made for the moments
in between.

Thank you for making room for Cubious at your table — where curious questions and little builds turn into real conversations.

Somewhere between the cubes, the questions, and the snack breaks, your child will say something you didn’t expect to hear.

Funny. Strange. Thoughtful. Surprisingly wise.

We’d love to hear yours.

Share your favorite Cubious moment:

  • an answer that surprised you,
  • something hilarious,
  • something oddly profound,
  • or something you never would’ve heard otherwise.
Orange Cubious character holding a yellow flagHow to win

01Share your moment.Scroll down, tell us what you asked, and write their answer in their own words.

02We share the moments

Every week

We feature favorite moments from our families on Instagram.

Every month

The moment with the most engagement wins a free Cubious to share with another curious family.

QR code for the oops & co. Instagram account03Follow us on InstagramSee featured moments in our stories and posts.@theoopsandcoStart sharing your moment

Share a Cubious moment

What did they say
that made you pause?

Tell us the question you asked and write your child’s answer in their own words. With a parent’s permission, we may share favorite moments on Instagram.

An orange Cubi and a yellow Cubi talkingThe yellow Cubi’s pale blue sunglasses resting by their feet

This form is for parents and legal guardians. We collect the information you provide to administer the Cubious Giveaway and, only with your permission, share selected moments or send occasional product news. Read our Privacy Policy to learn how to review or delete your information.

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